Welcome To Our New Store: Anime Culture!

                                           

Last week, I mentioned I was looking into the whole idea of merchandise fulfillment via CafePress. The whole idea intrigued me, and as a huge fan of art and design, I thought it would be interesting to see how it worked. CafePress is a retail site that allows anyone to be able to apply one’s own designs to various merchandise such as apparel, bags, mugs, buttons, paper products, and more. You can then set up a storefront with your chosen items for sale. When you sell an item, CafePress handles the fulfillment and shipping details and takes the base price of the item that is purchased, while you receive your mark up price as earnings. It’s a win-win situation and definitely worth a look if you are the creative type and would like an outlet for your art creations, whilst leaving the operational matters for someone else to handle.

Having partnered with a graphics illustrator and designer, GraphikAddik, we have come up with our first new CafePress store, Anime Culture. The whole idea behind it was to provide designs that were fun and whimsical in the style of anime and manga. This new store’s vision is a testament to our affection for American pop culture as well as for Japanese products such as Pokemon, Totoro or even Gorillaz, as you will see in this design:

We’ll be coming up with additional designs down the road, and we’ll be testing them out in similar sites as well, such as Zazzle and Spreadshirt. Here is an interesting article discussing the realm of retailers handling “on-demand manufacturing and fulfillment”.

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